Utrecht, The Netherlands
50 m²
KOP team member
Nick Heethaar
Project manager

Continental at Bikemotion

Continental at Bikemotion

A robust, modern exhibition stand in Continental's corporate style. Continental wanted to showcase a large part of their assortment on the exhibition stand. Furthermore, there had to be a bar and some other seating facilities to have a chat with visitors of the Bikemotion. 

''A real hotspot for bike-lovers!''


Final result

An atmospheric stand which highlights Continental's bicycle tires. By using materials such as wood, concrete and brick, the whole gets a retro industial appearance. When you walk through the stand you get the feeling that you ended up in a cozy coffee bar. On the rear wall of the stand different types of bicycle tires are presented, and at the bar and table there is plenty of opportunity to take a relaxed seat. 


About Continental

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transport.

Passionate and driven are words that describe KOP. Our collaboration resulted in an innovative standdesign for our bicycle and motorcycle tires. With the help of KOPexpo, we were able to boost our brand awareness!

Danielle Dekker - Inside Sales, Continental Tires Group


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