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Honda logo lichtgrijs def
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Rabobank logo lichtgrijs def
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Ossur hele stand-1

How much does stand construction cost?

“How much does stand construction cost?” is one of the first questions with any trade show participation. The honest answer depends on size, design, materials, rental or purchase, and how often you use the stand. At KOP, we make stand construction costs transparent with clear cost drivers and realistic ranges. This helps you budget effectively and know exactly what to expect upfront.

What are the cost components of stand construction?

The cost of stand construction is made up of several elements. At KOP, we always break these down as clearly as possible, so you can see exactly what you’re investing in.

For example:

  • Design & concept – strategy sessions, 3D design and visualisations.

  • Structure & materials – walls, floors, ceilings, truss, counters and furniture.

  • Lighting & technology – electrics, lighting plan, AV screens and any special effects.

  • Finishing & branding – prints, visuals, signage, decals, decoration and styling.

  • Logistics & build-up – transport, build-up, dismantling and on-site project management.

By naming these components separately, you and KOP can make choices that match your budget and objectives.

 
Custom proposal

Get inspired.

KOP is happy to think along with you and develop a concept that fits your goals and requirements. Will it be an experience center, an event, or exhibiting in Düsseldorf or Utrecht? Whatever it becomes and wherever it takes place, you can count on us. With our structured approach, we make sure your brand shines and you achieve your objectives, anywhere in the world.

Curious about the projects we’ve already delivered? Explore our portfolio to see our various experience centers and exhibition stand projects and find out what our clients say about us.

 

Portfolio bekijken
Booth design Samsung

Samsung

“From the very start, KOP impressed us with their in-depth knowledge of all the details involved in organizing a successful trade fair. The premium finish of every part of the stand played a major role in helping us more than achieve our objectives.”

Laura Geuze - Marketing Communication Manager Samsung Electronics

 

KOP - Knives and Tools Experience Center-30-min

Knives & Tools

“KOP showed that they truly understand us. They went the extra mile in translating our idea. As a result, we were able to convince our stakeholders of the chosen approach. From presentation to realization, they delivered exactly what we wanted to achieve – and more!”

Knives and Tools

 

 

Booth design rabobank

Rabobank

“At Rabobank, we don’t just want to talk about sustainability – we want to act on it. Thanks to KOPexpo’s fantastic stand design, we definitely succeeded. The stand looked amazing! Thank you for the great stand and the excellent collaboration; we’re already looking forward to next year.”

Roel van de Bilt - Directeur Rabo Real Estate Finance

Booth design Royal-bliss

Royal Bliss

“What we really appreciate about working with KOP is their honesty about what is and isn’t feasible when it comes to our wishes. KOP are true experts in their field, with a pleasant and clear way of communicating. We never had to chase things up ourselves. And during the trade fair, there was always someone on-site in case we had a question or issue. That gave us a real sense of trust and reassurance.”

Marlo Vermeulen - Channel Marketing Manager Coca-Cola Europacific Partners

Booth design Belimo

Belimo

“We had the idea for a sustainable stand. KOP listened carefully and immediately started thinking along with us in a creative way. Wessel, a designer at KOP, came up with the sustainable ‘forest’ concept. It was exactly what we were looking for: an open, light and sustainable stand that perfectly highlighted our slogan about moving from ‘grey’ to ‘green’ installations.”

Yvette Vink, Marketing Manager Belimo

KOP - VAN DEN BOSSCHE - EXPERIENCE CENTER -57-min-1

Van den Bossche

“We wanted a place where you don’t just look, but truly experience. KOP has seemingly brought this to life effortlessly and has actively thought along and ahead with us at every step of the process.”

 

Stijn van den Bossche, Van den Bossche Tuinmachines | GreenTools.be

 

KOP EXPO - SENDCLOUD - WWVD 2025 - UTRECHT - STAND PHOTOGRAPHY - #9381(lr)-min

Key factors that determine the price of stand construction

Not every trade show stand costs the same. A compact, modular design requires something different than a large, fully custom brand environment. At KOP, we look at factors such as:

  • Number of square metres
    The larger the stand, the more materials, structure and build-up time are required.
  • Purchase or rental
    A purchased stand usually means a higher initial investment, but is attractive if you use the stand for several years. A rental stand is flexible for one-off or changing shows.
  • Design complexity
    Special shapes, double-deck structures, integrated meeting rooms or distinctive materials all have an impact on the price.
  • Materials and finish
    The choice between standard and high-end or sustainable materials determines a significant part of the total cost.
  • Technology and AV
    The more screens, light lines, interactive tools and special effects, the higher the technical component of the budget.
  • Trade show location and logistics
    Stand construction in the Netherlands is logistically different from a large international show. Build-up times, regulations and transport distance all play a role.

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Frequently asked questions about the costs of stand construction

▶ How much does stand construction cost on average per stand? 

There is no fixed average price, because costs depend on size, design, materials and technology. At KOP, we work with indicative ranges and example cases, so you can quickly see what level of investment fits your goals and budget.

▶ Is it cheaper to buy or to rent a trade show stand?

If you participate in several trade shows a year, buying is often more cost-effective in the long run. For one or a few shows per year, renting can be the smarter option. KOP calculates both scenarios for you based on your trade show calendar and plans.

▶ Where can I save on stand construction without losing quality?  

You can often save smartly by using modular systems, conscious material choices and reusing elements. KOP advises which components are essential for impact and where you can simplify if needed.

▶ When should I start requesting a quote for stand construction?

The earlier, the better. Ideally, you contact us several months before the show, so there is enough time for a solid concept, proper planning and sharp purchasing. This helps prevent rush jobs and unexpected costs.

▶ Can KOP design a stand within a fixed budget? 

Yes, we prefer working with a clear budget range. Based on that framework, KOP designs a stand concept that stays within the agreed bandwidth, with transparent options where you can choose to invest more or less.

▶ How does KOP make stand construction costs transparent?

At KOP we like clear expectations. That’s why we work with:

  • Clear quotations with itemised costs per component.

  • Different scenarios, such as renting vs. buying and basic vs. extended design.

  • Honest advice: if something isn’t realistic within your budget, we will say so.

We can also help you plan how to use the stand across multiple trade shows and locations, so your investment pays back more quickly.

Ready to put our heads together?

Curious what KOP can do for your brand? Feel free to drop by for an informal, no-obligation chat.

 

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