---
title: Standbuilding voor Amazon
description: Discover how Amazon Marketplace at Webwinkel Vakdagen showed Dutch entrepreneurs that international selling can be accessible and practical.
image: https://www.kopexpo.com/hubfs/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20STAND%20PHOTOGRAPHY%20%20-%20_9204.jpg
---

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![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT - STAND PHOTOGRAPHY  - _920](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20STAND%20PHOTOGRAPHY%20%20-%20_920.jpg)

 Event

 Webwinkel Vakdagen

 Location

 Utrecht

 Surface

 48 m²

 Featured team member 

[![KOP - COLLEGA - SJORS- ACHTERGROND VRIJ-1-1](https://www.kopexpo.com/hubfs/KOP%20-%20COLLEGA%20-%20SJORS-%20ACHTERGROND%20VRIJ-1-1.png)

 Sjors van Vorstenbos

 Account Manager 

](https://www.kopexpo.com/nl/over-kop/team/sjors)

# Amazon at Webwinkel Vakdagen

# Amazon at Webwinkel Vakdagen

**Amazon chooses KOP for its first physical presence at Webwinkel Vakdagen.**

Amazon Marketplace is the sales platform where third party businesses offer their products to customers in the Netherlands and internationally. Supported by a local Dutch team, Amazon helps small and medium sized businesses get started and grow online through tools, fulfillment services, and personal guidance. 

 

 

![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT - STAND PHOTOGRAPHY  - _9223](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20STAND%20PHOTOGRAPHY%20%20-%20_9223.jpg)

## Our approach

This year, Amazon Marketplace made its first appearance at Webwinkel Vakdagen. A first physical presence calls for clarity, not only in what you show, but also in what visitors feel the moment they step inside.

The debut was used to make a broader market ambition tangible: being accessible locally, removing barriers, and showing entrepreneurs that international ecommerce can also feel clear and practical.

The message* window to the world* formed the common thread. From the Netherlands to the world. That idea was translated into an exhibition experience where potential sellers could immediately discover how accessible it is to start selling through Amazon Marketplace, with members of the local team making every conversation personal and concrete.

 

## During the event

To capture visitors’ attention right from the aisle, a Wheel of Fortune was placed on the corner of the exhibit with the invitation: Spin and Win! Visitors had the chance to win prizes, drawing them in and creating an easy, approachable way to start conversations.

![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT - STAND PHOTOGRAPHY  - _9212](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20STAND%20PHOTOGRAPHY%20%20-%20_9212.jpg)

## The result

Visitors left with a clear impression: selling internationally through Amazon is not something distant or out of reach, but something you can genuinely get started with. For potential sellers, participating in the show created a personal entry point to actually take that step.

## More photos

![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT - STAND PHOTOGRAPHY  - _9204](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20STAND%20PHOTOGRAPHY%20%20-%20_9204.jpg)

![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT -  01](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20%2001.jpg)

![KOP EXPO - AMAZON - WWVD 2026 - UTRECHT -  02](https://5918819.fs1.hubspotusercontent-na1.net/hubfs/5918819/KOP%20EXPO%20-%20AMAZON%20-%20WWVD%202026%20-%20UTRECHT%20-%20%2002.jpg)

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## **Looking for an unique stand design?**

Ask us about the possibilities and contact us for more information about our exhibition concepts!

 

 Let's meet [![Let's meet!](https://no-cache.hubspot.com/cta/default/5918819/13d41470-44cc-4f41-bf61-fc72788fe6a1.png)](https://cta-redirect.hubspot.com/cta/redirect/5918819/13d41470-44cc-4f41-bf61-fc72788fe6a1)

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#### About KOP

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Riezebosweg 7  
8171MG Vaassen  
Nederland

 4.9 / 5 

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