--- title: Meer leads na de beurs! description: KOP | Standbouw en brand experiences. Deze gids helpt bedrijven leads na de beurs op te volgen. --- [ Live Social Wall ](https://www.kopexpo.com/social-wall) [ Blog ](https://www.kopexpo.com/blog) EN [Nederlands](https://www.kopexpo.com/nl/leads) [English (UK)](https://www.kopexpo.com/en/leads) [ Exhibition stands ](https://www.kopexpo.com/standbuilding) [ Experience center ](https://www.kopexpo.com/en/experience-center) [ Portfolio ](https://www.kopexpo.com/portfolio) [ Approach ](https://www.kopexpo.com/workflow) [ Expoboosters ](https://www.kopexpo.com/expoboosters) About KOP [ We are KOP ](https://www.kopexpo.com/about-kop) [ Team ](https://www.kopexpo.com/en/about-kop/team) [ Contact us ](https://www.kopexpo.com/contact) [ Exhibition stands ](https://www.kopexpo.com/standbuilding) [ Experience center ](https://www.kopexpo.com/en/experience-center) [ Portfolio ](https://www.kopexpo.com/portfolio) [ Approach ](https://www.kopexpo.com/workflow) [ Expoboosters ](https://www.kopexpo.com/expoboosters) About KOP [ We are KOP ](https://www.kopexpo.com/about-kop) [ Team ](https://www.kopexpo.com/en/about-kop/team) [ Contact us ](https://www.kopexpo.com/contact) menu [tel:+31555336481](tel:+31555336481) menu [tel:+31555336481](tel:+31555336481) EN [Nederlands](https://www.kopexpo.com/nl/leads) [English (UK)](https://www.kopexpo.com/en/leads) [ Exhibition stands ](https://www.kopexpo.com/standbuilding) [ Experience center ](https://www.kopexpo.com/en/experience-center) [ Portfolio ](https://www.kopexpo.com/portfolio) ![Samsung-Logo](https://www.kopexpo.com/hubfs/Projects/Samsung/Samsung-Logo-2.png) ![Honda logo](https://www.kopexpo.com/hubfs/Logo%20s%20klanten/Honda%20logo%20lichtgrijs%20def.png) ![Sendcloud Logo](https://www.kopexpo.com/hubfs/Sendcloud%20(1).png) ![Fuze-tea logo](https://www.kopexpo.com/hubfs/Fuze-tea%20logo%20(1).png) ![Rabobank logo](https://www.kopexpo.com/hubfs/Logo%20s%20klanten/Rabobank%20logo%20lichtgrijs%20def.png) ![Mollie logo](https://www.kopexpo.com/hubfs/Logo%20s%20klanten/Mollie%20logo%20lichtgrijs%20def.png) ![Belimo logo](https://www.kopexpo.com/hubfs/Logo%20s%20klanten/Belimo%20logo%20lichtgrijs%20def.png) ## Post-Show Lead Follow-Up Download the practical guide and prevent valuable trade show contacts from going cold. You invested in participating in a trade show, had conversations, and made new connections. But what happens next? In practice, many trade show leads are left untouched. A missed opportunity, because it is precisely after the trade show that it is decided whether a contact grows into a meeting, a relationship, or a concrete assignment. This guide helps you bring structure to that process with a practical 14 day workflow for follow up, lead selection, and long term nurturing. **What you get in this guide** a practical approach to following up trade show leads within 14 days sample copy for email, LinkedIn, and phone guidelines for distinguishing top leads from leads for nurturing tips for staying relevant over the longer term insight into how to better assess the return on your trade show participation **Who this guide is for** For organisations that participate in trade shows and want to get more results from the leads generated there. Useful for sales, marketing, and management teams that want to take trade show follow up more seriously.   [ Download ](https://www.kopexpo.com/hubfs/Post-Show%20Lead%20Follow-Up.pdf) ## **Plan a meeting!** Are you curious how we can turn your trade show into a profitable formula?   [ Contact us! ](https://www.kopexpo.com/contact) ![Standbouw KOP](https://www.kopexpo.com/hubfs/Blogs/Kantoor%20fotos%20Website%20Wouter%20van%20de%20Gouw%20(20%20van%2057)-2-min.jpeg) #### Expertises [Booth design](https://www.kopexpo.com/boothdesign) [Sustainable stand](https://www.kopexpo.com/sustainable-stand) [Experience center](https://www.kopexpo.com/en/experience-center) [Expoboosters](https://www.kopexpo.com/expoboosters) [Internationale stand construction](https://www.kopexpo.com/en/international-stand-construction) [Stand builder](https://www.kopexpo.com/standbuilder) [Custom stand construction](https://www.kopexpo.com/custom-stand-construction) [Costs of a stand](https://www.kopexpo.com/how-much-does-stand-construction-cost) #### Exhibtions by City [Exhibition stand Amsterdam](https://www.kopexpo.com/en/amsterdam) [Exhibition stand Düsseldorf](https://www.kopexpo.com/en/dusseldorf) [Exhibition stand England](https://www.kopexpo.com/en/england) [Exhibition stand Frankfurt](https://www.kopexpo.com/en/frankfurt) [Exhibition stand Ghent](https://www.kopexpo.com/en/ghent) [Exhibition stand Cologne](https://www.kopexpo.com/en/cologne) [Exhibition stand Munich](https://www.kopexpo.com/en/munich) [Exhibition stand Paris](https://www.kopexpo.com/en/paris) [Exhibition stand Rotterdam](https://www.kopexpo.com/en/rotterdam) [Exhibition stand Utrecht](https://www.kopexpo.com/en/utrecht) #### Trade shows [Exhibition stand for Achema](https://www.kopexpo.com/en/achema) [Exhibition stand for Ambiente](https://www.kopexpo.com/en/ambiente) [Exhibition stand for Anuga](https://www.kopexpo.com/en/anuga) [Exhibition stand for Bouwbeurs](https://www.kopexpo.com/en/bouwbeurs) [Exhibition stand for Dmexco](https://www.kopexpo.com/en/dmexco) [Exhibition stand for EuroShop](https://www.kopexpo.com/en/euroshop) [Exhibition stand for Horecava](https://www.kopexpo.com/en/horecava) [Exhibition stand for Huishoudbeurs](https://www.kopexpo.com/en/huishoudbeurs) [Exhibition stand for IBC](https://www.kopexpo.com/en/ibc) [Exhibition stand for Intersolution](https://www.kopexpo.com/en/intersolution) [Exhibition stand for Medica](https://www.kopexpo.com/en/medica) [Exhibition stand for Provada](https://www.kopexpo.com/en/standbouw/provada) [Exhibition stand for Sial](https://www.kopexpo.com/en/sial) [Exhibition stand for Solar & Storage](https://www.kopexpo.com/en/solar_en_storage) [Exhibition stand for VSK](https://www.kopexpo.com/en/vsk) [Exhibition stand for Webwinkel Vakdagen](https://www.kopexpo.com/en/webwinkel_vakdagen) [Exhibition stand for Zorg & ICT](https://www.kopexpo.com/en/zorg_en_ict) #### About Kop [Approach](https://www.kopexpo.com/workflow) [Technology & innovations](https://www.kopexpo.com/technology-innovations) [Sustainable standbuilding](https://www.kopexpo.com/standbuilding/sustainable-standbuilding) [We are KOP](https://www.kopexpo.com/about-kop) [Team](https://www.kopexpo.com/en/about-kop/team) [Blog](https://www.kopexpo.com/blog) [Contact us](https://www.kopexpo.com/contact) #### Contact us [ +31 55 - 53 36 481 ](tel:+31%2055%20-%2053%2036%20481) [ info@kopexpo.com ](mailto:info@kopexpo.com) [Riezebosweg 7](https://www.google.com/maps/place/KOP+Standbouw+%26+Brand+experience/@52.2984516,5.9899583,17.02z/data=!4m6!3m5!1s0x47c7b8c771b9297d:0x9c71eaec9fbb3111!8m2!3d52.2979621!4d5.9901843!16s%2Fg%2F1tzvvs_d?entry=ttu&g_ep=EgoyMDI1MTEwMi4wIKXMDSoASAFQAw%3D%3D) [8171MG Vaassen](https://www.google.com/maps/place/KOP+Standbouw+%26+Brand+experience/@52.2984516,5.9899583,17.02z/data=!4m6!3m5!1s0x47c7b8c771b9297d:0x9c71eaec9fbb3111!8m2!3d52.2979621!4d5.9901843!16s%2Fg%2F1tzvvs_d?entry=ttu&g_ep=EgoyMDI1MTEwMi4wIKXMDSoASAFQAw%3D%3D) [The Netherlands](https://www.google.com/maps/place/KOP+Standbouw+%26+Brand+experience/@52.2984516,5.9899583,17.02z/data=!4m6!3m5!1s0x47c7b8c771b9297d:0x9c71eaec9fbb3111!8m2!3d52.2979621!4d5.9901843!16s%2Fg%2F1tzvvs_d?entry=ttu&g_ep=EgoyMDI1MTEwMi4wIKXMDSoASAFQAw%3D%3D) 4.8 / 5 [ 38 reviews ](https://www.google.nl/maps/place/KOPexpo/@52.2975687,5.9867454,17z/data=!4m7!3m6!1s0x47c7b8c771b9297d:0x9c71eaec9fbb3111!8m2!3d52.2975687!4d5.9889341!9m1!1b1) [Nederlands](https://www.kopexpo.com/nl/leads) [English](https://www.kopexpo.com/en/leads) © KOPexpo [Privacy](https://www.kopexpo.com/privacy) [Terms & Conditions](https://www.kopexpo.com/en/terms-and-conditions) ```json { "@context" : "https://schema.org", "@id" : "https://kopexpo.com/#organization", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "NL", "addressLocality" : "Vaassen", "addressRegion" : "Gelderland", "postalCode" : "8171 MG", "streetAddress" : "Riezebosweg 7" }, "description" : "KOP Expo ontwerpt en realiseert standbouw, experience centers en events. Van concept en 3D ontwerp tot productie en oplevering.", "email" : "info@kopexpo.com", "image" : "https://www.kopexpo.com/hubfs/Branded%20items/KOP-logo-staand-color.png", "legalName" : "KOP Expo", "logo" : "https://www.kopexpo.com/hubfs/Branded%20items/KOP-logo-staand-color.png", "name" : "KOP Expo", "telephone" : "+31555336481", "url" : "https://kopexpo.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://kopexpo.com/#localbusiness", "@type" : [ "LocalBusiness", "ProfessionalService" ], "address" : { "@type" : "PostalAddress", "addressCountry" : "NL", "addressLocality" : "Vaassen", "addressRegion" : "Gelderland", "postalCode" : "8171 MG", "streetAddress" : "Riezebosweg 7" }, "areaServed" : [ { "@type" : "Country", "name" : "Nederland" }, { "@type" : "Place", "name" : "Europa" } ], "email" : "info@kopexpo.com", "image" : "https://www.kopexpo.com/hubfs/Branded%20items/KOP-logo-staand-color.png", "knowsAbout" : [ "standbouw", "beursstands", "modulaire standbouw", "maatwerk standbouw", "experience centers", "event productie" ], "logo" : "https://www.kopexpo.com/hubfs/Branded%20items/KOP-logo-staand-color.png", "name" : "KOP Expo", "openingHoursSpecification" : [ { "@type" : "OpeningHoursSpecification", "closes" : "17:00", "dayOfWeek" : [ "Monday", "Tuesday", "Wednesday", "Thursday", "Friday" ], "opens" : "08:30" } ], "parentOrganization" : { "@id" : "https://kopexpo.com/#organization" }, "priceRange" : "€€€", "telephone" : "+31555336481", "url" : "https://kopexpo.com/" } ```