For over 120 years, Plegt-Vos has been committed to creating real value for people, the environment, and society. Not just by building houses, but by shaping places that truly feel like home. For their more prominent presence at Provada, we designed an entirely new booth—one that reached the maximum allowable height. Eye-catching, yet above all warm and familiar.
At the heart of the booth, a large LED wall with an interactive touchscreen offered visitors an accessible way to engage with the vision of Plegt-Vos. Through a series of videos, they discovered how Plegt-Vos is building a sustainable future. With timber as a circular solution and real estate backed by long-term value.
A strategically placed screen along the main aisle visually reinforced the message. The booth brought their vision to life and made the Plegt-Vos story something you could truly feel.
The wooden elements used in the booth came from Plegt-Vos’ own projects, making their commitment to sustainability tangible. A standout feature was the glass greenhouse at the front of the booth, featuring holographic display fans that projected floating 3D visuals. An innovative nod to Plegt-Vos' forward-looking mindset.