About Rabo Embedded Services

Rabo Embedded Services are smart digital solutions from Rabobank that help entrepreneurs do business successfully. Whether it’s hospitality entrepreneurs at Horecava or digital entrepreneurs at WWVD, Rabo Embedded Services offers tools that simplify and streamline business operations. From processing payments and identifying customers to linking accounting software directly to the bank, Rabo Embedded Services delivers seamless digital integrations. This allows entrepreneurs to focus their time and energy on what truly matters: growth, customer experience, and lasting success.

"The quality of the stand was great! And the communication with the team was super smooth. We hope to keep working with team KOP for a long time."

Rabobank

Rabo Embedded Services at the Horecava & WWVD

Rabobank was looking for an exhibition stand that resonated with a young, entrepreneurial audience for Horecava and Webwinkel Vakdagen. We made some magic and created a recognizable Rabobank stand, incorporating cool features. In this design, the 5 core activities of Rabo Embedded Services are clearly visible. And you might have noticed already: the booth design is inspired by the well-known social feed. With neon colors and LED lines above the stand, we made sure it was an absolute eye-catcher on the exhibition floor.

KOP EXPO - RABOBANK - HORECAVA 2025 - AMSTERDAM - STAND PHOTOGRAPHY _8564

Sustainable stand design

Sustainability. A pillar where KOP and Rabobank always find common ground (and have even literally found it in the past). Where Rabobank walks the talk when it comes to investing in sustainable work and investments, we do the same with sustainable stand construction. So, for this stand, sustainability was main priority. Not just in material usage but also by designing the stand in a modular way. This allows it to be used in different ways at different events. Additionally, we reused existing elements from previous Rabo stands in this design. And the new elements? They were designed in such a way that we can use them again in future stands for different Rabo divisions. Smart, right?