For OMR 2025, team.blue wanted more than just to stand out. They wanted to give meaning to what unites them: an ecosystem of digital brands that helps entrepreneurs grow. Not by showcasing each brand separately, but by telling one story together. A story about smart tools, shared values, and scalable success.
eam.blue unites five powerful players:
Consentmanager – specialist in cookie banners and privacy tools
Leadinfo – real-time B2B lead generation
Maxcluster – high-performance managed hosting
Metricool – social media and campaign dashboard
Kolsquare – influencer marketing platform
Five complementary areas of expertise with one clear goal: making online business easier. We aimed to make that collective strength visible and tangible on the trade show floor.
The design featured an open 117 m² stand, composed of five brand zones with recognizable branding and dedicated demo areas. Instead of separate islands, we created a thoughtful, integrated whole. A shared bar with central storage was positioned in the middle, both functional and unifying.
Smartly placed sightlines and a consistent visual style ensured clarity and a welcoming atmosphere. Each brand was given its own stage, while remaining part of the unified vision.
Together with team.blue and the marketing managers of the participating brands, we dived deep into the brand stories. What story do we want to tell? Who do we want to reach? And how do we ensure that visitors don’t just see us, but truly understand us?
These questions formed the foundation of the design. A booth created not just to be seen, but to be remembered. Focused on visibility, lead generation, and positioning.
The booth worked. It attracted attention, invited interaction, and sparked conversations. Visitors gained a clear understanding of the power of team.blue: a network where brands collaborate, share knowledge, and help entrepreneurs move forward.