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From exhibition stand to brand experience part two: Experiential marketing

From exhibition stand to brand experience part two: Experiential marketing

From exhibition stand to brand experience part 2: Experiential marketing An experience touches multiple senses. No wonder that people remember experiences better than the...
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From exhibition stand to brand experience part one: creative stand design

From exhibition stand to brand experience part one: creative stand design

From exhibition stand to brand experience part one: creative stand design In the upcoming three blogs, we will take you into the world of brand experience. Designing a stand...
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In 4 steps into a good follow up of your exhibition leads

In 4 steps into a good follow up of your exhibition leads

In 4 steps to an efficient follow-up of your exhibition leads After months of preparing, the tradeshow is over. Looking back with your stand crew brings up some great...
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News

From exhibition stand to brand experience part two: Experiential marketing
From exhibition stand to brand experience part two: Experiential marketing
02-11-2018
From exhibition stand to brand experience part 2: Experiential marketing An experience touches multiple senses. No wonder that people remember experiences better than the things they hear or see. In this blog series we discuss the world of brand experiences. Do you want to engage your target...
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From exhibition stand to brand experience part one: creative stand design
From exhibition stand to brand experience part one: creative stand design
19-10-2018
From exhibition stand to brand experience part one: creative stand design In the upcoming three blogs, we will take you into the world of brand experience. Designing a stand is more than just the building of it. Anno 2018, it’s more important than ever to entertain and engage your...
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In 4 steps into a good follow up of your exhibition leads
In 4 steps into a good follow up of your exhibition leads
08-10-2018
In 4 steps to an efficient follow-up of your exhibition leads After months of preparing, the tradeshow is over. Looking back with your stand crew brings up some great successes and brings you to the next thing on your ‘exhibition to do list’: the evaluation and follow up of the...
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How big data boosts your trade show results
How big data boosts your trade show results
10-09-2018
How big data boosts your trade show results Do you remember that time when all you needed for a trade show was a nice looking stand and some crisps? Well, we do. Nowadays we look much further than an excellent stand design, like focusing on generating results! And yes, this does take effort....
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Account manager Tim introduces himself to you:
Account manager Tim introduces himself to you:
27-08-2018
Account manager Tim introduces himself: He has survived our Friday-afternoon bootcamps and it turned out he is a great colleague, too. So it's time to introduce him to you. Tim van Binsbergen would like to take you along in his first months as an accountmanager at KOPexpo. 'My name...
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How to set clear exhibition objectives in 5 steps
How to set clear exhibition objectives in 5 steps
13-08-2018
An exhibition without clear objectives is a game without rules: the team plays, but nobody knows what for. It’s probably just a lot of fun. Which is fine too, but the stand and wages won’t pay back themselves. Without clear objectives there is no plan and without a plan, there are...
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Easily collect visitor data with the SmartLeadScan
Easily collect visitor data with the SmartLeadScan
09-08-2018
We’ve all been there: trade show done? Business cards all over the place. You did a great job getting in touch with potential new customers but you already forgot which phone number belongs to whom. And you certainly don’t remember the topics you discussed with each particular...
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Shop interior by KOP: Oxener shoes
Shop interior by KOP: Oxener shoes
01-08-2018
Shop Interior by KOP: Oxener Shoes As a company located near Apeldoorn, we know that almost everyone with a good sense of fashion owns one or multiple pair of shoes from Oxener. This year, owners Peter and Karin decided to move to a new location. We were happy to design and develop a brand...
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10 x food and drink inspiration for your exhibition stand
10 x food and drink inspiration for your exhibition stand
26-07-2018
Promotional activities help exhibitors to attract more visitors to their stand. This way, they hope to sell more products or to make more appointments. Businesses give away promotional items, hand over flyers in the hallway or attract visitors with huge screens or visuals. There are endless...
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'Working at KOP, every day is different' - Meet project manager Erik!
'Working at KOP, every day is different' - Meet project manager Erik!
19-07-2018
Say hello to project manager Erik! He has joined the team a couple of months ago, right in the busiest period of the year. According to himself, this was only an advantage because he immediately had the chance to get to know everything and everyone within the company very quickly. He'll tell...
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In 4 steps to sustainable standbuilding
In 4 steps to sustainable standbuilding
28-06-2018
IN 4 STEPS TO SUSTAINABLE STANDBUILDING Sustainability and standbuilding. Two words which are rarely used in the same phrase. Until now! With an eye on the future, we believe it is incredibly important to not just think about sustainability, but take action. But where to start? In this blog...
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Modulair exhibition stand: These are the pros en cons
Modulair exhibition stand: These are the pros en cons
18-06-2018
A modular exhibition stand is a flexible and versatile stand concept. Instead of a static design, a modular stand can be set up in different formations. There are two different types to distinguish: aluminum systemstands and tailored made stand which usually consist out of a wooden construction....
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Tradeshow? These are each exhibitor’s biggest frustrations.
Tradeshow? These are each exhibitor’s biggest frustrations.
18-05-2018
Participating in a trade show takes more than just organizing the exhibition stand. You have to invite customers, think about a unique giveaway and develop a well-formulated exhibition objective. There are so many things to do and so little time. The last thing you want to worry about is your...
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Event and standbuilding trends in 2018!
Event and standbuilding trends in 2018!
07-05-2018
When you participate in a trade show or event, you can spend hours and hours thinking about your standdesign. What kind of appearance do to want your stand to have, what is the objective you want to achieve with the stand and what makes your stand ‘stand out’ from the rest? This...
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About: content marketeer Lotte
About: content marketeer Lotte
24-04-2018
A new colleague! My name is Lotte, I have been working as content marketeer at KOPexpo since the first of April 2018. I am 21 years old and I live in the most beautiful village of the Veluwe: Voorthuizen! I was looking for an organization with a lot of creativity and where everything...
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Exhibition without social media? #missedopportunity
Exhibition without social media? #missedopportunity
17-04-2018
Nowadays, online and offline meetings are inseparable. Where exhibitions used to be the cornerstone of each and every network, a second cornerstone has emerged: social media. Together they form the ingredients for a successful business network. Although social media has been around for...
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Belimo big winner of VSK 2018
Belimo big winner of VSK 2018
12-02-2018
Last week, Belimo received the prize for the best stand and best communication of the VSK. Both the management of the VSK and the visitors of the Jaarbeurs thought it was 'a fantastic and eye-catching design'. When we started designing Belimo's stand we envisioned a stand which expresses...
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4 simple habits to drive more conversion at exhibitions
4 simple habits to drive more conversion at exhibitions
05-01-2018
In a world where communication between human beings has largely shifted from face-to-face to device-to-device, exhibitions are the perfect occasion to catch up with in real life with real people. Real people such as potential customers, suppliers and competitors. During such an event,...
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Meet our calculator, Eelco
Meet our calculator, Eelco
03-01-2018
He has been a member of the KOPexpo team for over two months now, and it seems like he has been a colleague for years. Our cheerful colleague and calculator Eelco plays an important role for the design studio, the account managers and project management. He dives into the financial structure of...
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This is 10 years KOPexpo
This is 10 years KOPexpo
18-12-2017
This year KOPexpo celebrates it's 10th anniversary. From a small company with big plans to a professional organization with, well, big plans. How did KOPexpo develop itself in these 10 years? We've summed up the most remarkable and important moments of these past 10 years. Enjoy! ...
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This week: 6 exhibition stands at 4 international shows
This week: 6 exhibition stands at 4 international shows
24-11-2017
Today marks the start of four important European trade shows: Food Ingredients (FI) in Frankfurt, the Intermodal in Amsterdam, SPS IPC drives in Nurnberg and the Logistica in Utrecht. A lot to look forward to! Our construction team has done an amazing job, completing 7 exhibition stands in just...
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The best exhibition hashtags
The best exhibition hashtags
20-11-2017
Social media x exhibitions is the success formula for a successful business network. We have written about this before. The fact that social media plays an increasingly important role in exhibitions and trade shows is nothing new. In fact, it has been emphasized quite often. If you decide to...
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8 exhibition giveaways that customers actually want
8 exhibition giveaways that customers actually want
06-11-2017
8 exhibition giveaways that customers actually want Giveaways have always played a major role during fairs and events. The right giveaways trigger visitors and provide exposure during and after the event. However, many companies miss the mark when it comes up to developing effective giveaways....
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7 tips for a kick-ass exhibition stand design
7 tips for a kick-ass exhibition stand design
20-10-2017
As an exhibitor, you are one out of many exhibitors who wants to attract the attention of passing visitors. It can be quite challenging to catch this attention in the middle of so many others who are trying to do the same thing. So how do you ensure to stand out amongst all other exhibitors?...
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Brabanthallen Den Bosch is expanding!
Brabanthallen Den Bosch is expanding!
04-04-2017
The Brabanthallen Den Bosch will start with a grand renovation this month. The current U-shaped middle section is provided with a translucent canopy; this will create more than 7,000 square meter extra space.  The extra space will be used as central entrance and is accessible from all of...
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A week full of special meetings
A week full of special meetings
21-03-2017
Earlier this month it was time; EuroShop 2017. Visitors were able to enjoy their stay here and find out the latest trends and developments in the field of shop interior, promotional displays and of course stand building. The last period we were able to experience the fair participation from a...
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Biggest experience center of Europe is open for consumer!
Biggest experience center of Europe is open for consumer!
10-11-2016
After more than a year of preparation Accell Netherlands ‘de fietser’ has officially opened his doors. The experience center is located in the old ENKA factory in Ede, an imposing location where brands like Sparta, Ghost and Loekie can present their products. Starting from this...
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Record yield for Duchenne 2016!
Record yield for Duchenne 2016!
27-09-2016
It was a fantastic event! Last Saturday all the heroes are finished at the Karpendonkse Lake in Eindhoven. This year the more than 600 cyclists, volunteers and helpers had a record yield of no less than 1.385.282 euros! RESEARCH The money comes entirely to research into Duchenne muscular...
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News

From exhibition stand to brand experience part two: Experiential marketingFrom exhibition stand to brand experience part two: Experiential marketingFrom exhibition stand to brand experience part one: creative stand designFrom exhibition stand to brand experience part one: creative stand designIn 4 steps into a good follow up of your exhibition leadsIn 4 steps into a good follow up of your exhibition leadsHow big data boosts your trade show resultsHow big data boosts your trade show resultsAccount manager Tim introduces himself to you:Account manager Tim introduces himself to you:How to set clear exhibition objectives in 5 stepsHow to set clear exhibition objectives in 5 stepsEasily collect visitor data with the SmartLeadScanEasily collect visitor data with the SmartLeadScanShop interior by KOP: Oxener shoesShop interior by KOP: Oxener shoes10 x food and drink inspiration for your exhibition stand10 x food and drink inspiration for your exhibition stand'Working at KOP, every day is different' - Meet project manager Erik!'Working at KOP, every day is different' - Meet project manager Erik! In 4 steps to sustainable standbuildingIn 4 steps to sustainable standbuildingModulair exhibition stand: These are the pros en consModulair exhibition stand: These are the pros en cons Tradeshow? These are each exhibitor’s biggest frustrations.Tradeshow? These are each exhibitor’s biggest frustrations. Event and standbuilding trends in 2018!Event and standbuilding trends in 2018!About: content marketeer LotteAbout: content marketeer LotteExhibition without social media? #missedopportunityExhibition without social media? #missedopportunityBelimo big winner of VSK 2018Belimo big winner of VSK 20184 simple habits to drive more conversion at exhibitions4 simple habits to drive more conversion at exhibitionsMeet our calculator, EelcoMeet our calculator, EelcoThis is 10 years KOPexpoThis is 10 years KOPexpoThis week: 6 exhibition stands at 4 international showsThis week: 6 exhibition stands at 4 international shows The best exhibition hashtagsThe best exhibition hashtags8 exhibition giveaways that customers actually want8 exhibition giveaways that customers actually want7 tips for a kick-ass exhibition stand design7 tips for a kick-ass exhibition stand designBrabanthallen Den Bosch is expanding!Brabanthallen Den Bosch is expanding!A week full of special meetingsA week full of special meetingsBiggest experience center of Europe is open for consumer!Biggest experience center of Europe is open for consumer!Record yield for Duchenne 2016!Record yield for Duchenne 2016!